Technology Episodes

July 31, 2023

Recruitment marketing: North America x Europe with Serge Boudreau

It's always interesting to understand what other parts of the world are doing better, or worse when it comes to recruitment marketing and employer branding. Joining me this week is Serge Boudreau, Vice president of business d...

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June 29, 2023

Translate your way to better marketing with Evan Kramer

For any business moving into a new territory and key marketing consideration is whether to translate your collateral into the local language. Joining James this week is Evan Kramer, founder of Motion Point. Evan discusses the...

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March 6, 2023

Employer branding with James Ellis

Whether you're a global brand or a start-up, getting potential employees to want to work for you is always a challenge. Enabling them to understand what you stand for and why they should work for you than a competitor has …

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Jan. 23, 2023

SYSTEMology with David Jenyns

We have a way of working which might describe a system, but should we and how could we roll this out across our entire business? Joining me this week is David Jenyns, the author of Systemology. David talks me through …

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Dec. 19, 2022

Data driven marketing with Shazamme

How to get the most from your new website is always a discussion point. Whether its SEO, advertising or content to drive ROI. But should we first take a step back and ask what the data is telling us? Joining …

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Nov. 21, 2022

Beyond big data with Peter Shafer

In recruitment marketing, we have data at our fingers tips but making sense of it and using it effectively is the tricky part. Joining me this week is Peter Shafer, VP at Prosper Group. Peter has years of experience data …

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Nov. 7, 2022

Marketing strategies and influencers with Kurt Uhlir

Targeting the low-hanging fruit at the start of a marketing project is always tempting, but first you need a solid strategy. This week's guest is Kurt Uhlir marketing consultant and business owner. Kurt talks me through the 3...

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Oct. 28, 2022

Halloween Special with Elizabeth Lembke

This episode is a little different as I'm welcoming back Elizabeth Lembke to the show. Regular listeners will know Liz from 'What recruitment can learn from 80's movies' and 'What recruitment can learn from Christmas movies'....

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Aug. 22, 2022

Picking the right recruitment database with Rob Green

One of the biggest projects a recruitment agency can take on is changing database providers, bringing with it the possibility of downtime, delivery issues and training. Joining me this week is Rob Green, Founder & Director at...

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Aug. 2, 2022

How can insights support your marketing with Darshan Mehta

Being a customer-centric business and improving the customer experience is now more important than ever. So does this mean your Marketing strategy constantly needs to change to keep pace? And if so, how does your business ada...

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June 27, 2022

The Future of Video in Recruitment with Josh Symons

Over the past few years, we have become accustomed to having video calls, but are we dragging our heels in using video in the recruitment process? Joining me this week is Josh Symons, Head of Customer Success at Hinterview. W...

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June 23, 2022

6 Calls To Action You Should Be Using

Should I still be using calls to action to encourage engagement? Julia Fras answers this questions and gives you 6 ways to use them with examples that you can start adding to your posts today to increase engagement. Narrated ...

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June 20, 2022

Candidate Attraction and Automation with Brad DiPaolo

Automation in recruitment marketing is nothing new, but using it strategically beyond sending sequenced emails is the goal. Joining me this week is Brad DiPaolo from Candidate Hub. Brad explains how automation can be used at ...

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May 31, 2022

The Future of Recruitment with William Tincup

We don't have a crystal ball to predict the future but we can make some educated guesses. The recruitment industry is no different and is a good barometer for global, regional and local economic trends. Joining James to discu...

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May 9, 2022

Digital Talent with Matt Alder and Mervyn Dinnen

'In a disrupted and technology-enabled world of work, HR professionals' ability to attract, recruit and retain people with digital skills can be the difference between business success and failure.' This is how Matt Alder and...

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