Episodes

April 19, 2021

Before AI, comes automation and integration with James Lawton

You can't look at a new piece of tech without seeing the words Artificial Intelligence, but before AI, comes automation and integration. Talking to James week is James Lawton, Sales Director from TargetRecruit. James and Jame...

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April 14, 2021

The Recruitment Marketing Congress with Christina Robinson (PODSWAP!)

This episode is a little different as I'm talking to Christina Robinson from Green Umbrella about the upcoming Recruitment Marketing Congress. Both Christina and I are talking at the Congress and this is a quick chat about th...

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March 29, 2021

Extra Jon Brooks

More Jon Brooks! Jon gives us his top 3 tips for recruiters. #MarketingRules To connect with Jon: https://www.linkedin.com/in/jgbrooks/ The marketing Rules Extra is supported by The Scoop: https://www.thescoop.co.uk/ Learn mo...

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March 15, 2021

Who is responsible for Diversity and Inclusion in the recruitment pro…

Hopefully we are all familiar with the benefits of having a more Diverse and Inclusive workforce, but this process begins even before the candidate submits their resume. Talking to me this week is Yvan Demosthenes, CEO at Ham...

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March 14, 2021

Why content is still important with Jessica Ross

How many times have you been told that content is king and the key to inbound marketing? A lot probably, but where do you start? Joining me this week to discuss all things 'content marketing' is Jessica Ross. Jessica started …

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March 8, 2021

An olympian in recruitment - Francesca Halsall

How does an olympian end up working in recruitment? This week's guest is Commonwealth champion and Olympic swimmer Fran Halsall. Fran discusses the mentality of an elite sportsperson, how to deal with the ups and downs and ho...

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Feb. 22, 2021

Can you automate cultural fit with Lee McQueen

Cultural fit is a term recruiters have hung their hats on for a few years now. The way you assess a candidate's skills and attitude to fit into a business has become big business. This week's guest is Lee McQueen, …

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Feb. 16, 2021

WTF is RevOps with The Sales Geeks

RevOPs is probably a term you've heard but not really sure what it means. So to give us the low down on the latest trend in revenue generation are Richard Few and Matt Simmons from The Sales Geek. Richard and …

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Feb. 8, 2021

Should you shout about your fees with Jon Brooks

A sometimes taboo area in recruitment is pricing. How big or small are you margins and how you compare to your peers is always a hot topic. Join James this week is Jon Brooks from The Value Advantage. Jon has …

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Feb. 1, 2021

Extra Gavin Megnauth

More Gavin Megnauth! Gavin gives us his top 3 tips for recruiters. #MarketingRules To connect with Gavin: https://www.linkedin.com/in/gavinmegnauth/ Learn more about James and ThinkinCircles: https://thinkincircles.com/ https...

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Jan. 25, 2021

Do marketers have a roll to play in diversity, inclusion and equality…

Winston B Clements returns to discuss if marketers have a role to play in diversity, inclusion and equality. If they do, what is their role and how do you make your marketing more representative? #MarketingRules Support for t...

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Jan. 18, 2021

Inbound marketing with Dan Tyre from HubSpot

If you haven't heard of the 'inbound marketing methodology' then where have you been? But did you know it was Hubspot that popularised the term, they then went onto to refine it with the 'flywheel' approach. Joining James thi...

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Jan. 11, 2021

Extra Greg McManus

More Greg McManus! Greg gives us his top 3 tips for recruiters. #MarketingRules To connect with Greg: https://www.linkedin.com/in/greg-mcmanus-19263411/ Learn more about James and ThinkinCircles: https://thinkincircles.com/ h...

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Jan. 4, 2021

How to grow a recruitment business using technology with Gavin Megnau…

Gavin is the Director of Digital Transformation at GQR/Wynden Stark and he talks to James about how GQR has used technology to grow every part of their business and how he sees the future of recruitment technology. #Marketin...

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Dec. 21, 2020

Does marketing move in waves with Dan Sodergren

Does marketing trends move in waves, similar to what we see in music and fashion? If it does, then how does your business keep up? James is joined by Dan Sodergren, marketing, tech and HR expert. Dan has over 20 …

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Dec. 14, 2020

How to become a great recruitment consultant with Greg McManus

What are the steps to becoming a great recruitment consultant? This weeks guest is Greg McManus, Non Exec Director, Board Adviser and Founder at GMA. Greg takes James through the basics to the advanced strategies for becoming...

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Dec. 7, 2020

What recruiters can learn from Christmas movies with Liz Lembke

Liz Lembke returns for some festive fun! Following on from their podcast on ' What Recruiters can learn from 80's movies ', Liz and James chat about 'What recruiters can learn from Christmas movies'. So sit back, grabs some E...

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Nov. 30, 2020

3 Innovations That Are Changing Job Boards

Audio Blog In today’s market, finding the best talent for a position is a challenge for employers. The digital revolution has transformed the approach to recruitment, with many employers moving away from traditional job board...

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Nov. 30, 2020

Employer branding with Nate Guggia

With a distributed workforce how has this affected employer branding? Is employer branding even that important compared to team branding? Nate Guggia, employer branding expert joins James to discuss the future of employer bra...

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Nov. 23, 2020

Extra Matt Alder

More Matt Alder! Matt gives us his top 3 tips for recruiters. #MarketingRules Support for this podcast comes from The Contract Doctor To connect with Matt: https://www.linkedin.com/in/mattalder/ Learn more about James and Thi...

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Nov. 16, 2020

NORA 20th Anniversary with Stephen O'Donnell

2020 will be remembered for many things...A Pandemic, the US election and now the 20th anniversary of The National Online Recruitment Awards or NORAs. The NORAs have celebrated the best in online recruitment for 2 decades and...

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Nov. 3, 2020

Matt Alder Returns to discuss Marketing Automation

Recruitments number one podcaster returns (in our opinion)! Matt Alder joins James to celebrate the first year of The Marketing Rules Podcast and discuss the future of Recruitment tech and the importance of automation in recr...

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Oct. 27, 2020

Chip Klose

This is the second part to a special podswap with Chip Klose of the Restaurant Strategies Podcast. In the first episode James and Chip discussed what restaurant marketing can learn from recruitment marketing. In part 2 James ...

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Oct. 19, 2020

Extra Iker Jusue

More Iker Jusue! Iker gives us his top 3 tips for recruiters. #MarketingRules Support for this podcast comes from The Contract Doctor To connect with Iker: https://www.linkedin.com/in/ikerjusue/ Learn more about James and Thi...

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