Podcast Episodes
How to make your workforce more diverse with Dan Cohen
The key to building and maintaining a diverse workplace is rich, consistent and accurate data, but how do you even start measuring this data? Joining me this week is Dan Cohen Co-founder at MixxylDan talks me through his back...
When marketing and talent attraction collide with David Nottage
As a recruitment marketer, i would say that marketing is important in talent attraction, but today's guest has marketing front and centre in his strategy. Joining me this week is David Nottage Head of Talent Attraction & Acqu...
How to Build a Community to Grow Your Business with Lloyed Lobo
Building an engaged community around your brand and business is the goal for many marketers, but what are the issues you might face and what does success look like? Joining me this week is Lloyed Lobo, author and cofounder at...
Early careers jobseekers and the relationship to jobboards with Steve…
Many businesses want to attract early career jobseekers, but what are their drivers and do they play by the usual recruitment rules? Joining me this week is Steven Rothberg, founder of The College Recruiter job siteSteven dis...
A Brief History of RecFest with Jamie Leonard
RecFest has become one of the tentpole events in the talent attraction events calendar, but how did it start and what were the drivers to make it distinctly different from many other events on the calendar? In December 2023 I...
The Marketing Rules Pubcast
This is a special episode recorded in December 2023 at The Three Tuns Pub in London with Matt Alder, Hung Lee, Chad Sowash, Julie Sowash, Chris Murdoch and of course yours truly. As we are all podcasters we discuss the …
The power of AI in Recruitment Marketing with Matt Comber
We all know that AI is going to change the way we work and recruit, but how is it specifically going to change the way that recruitment marketing operates? Joining me this week is Matt Comber, CEO at SourceflowMatt talks …
How to build a talent focused network with Jamie Hickman
One of the best ways to engage directly with your target audiences is by building a network or community, which is now easier than ever with WhatsApp and similar apps, but where do you start? Discussing this with me is …
Live from TATech Europe
This is a special episode, recorded live from TATech Europe on 5th December 2023 in London. #MarketingRules #TheVoiceOfRecruitmentMarketing Support for this podcast comes from TATech and Shazamme https://tatech.org/ ...
Talent Intelligence with Toby Culsaw
Talent intelligence is a fairly new term for assessing potential hires, trends in the job market and internal performance benchmarks all aimed at improving hiring success. Joining me this week is Toby Culsaw Global Head of Ta...
How can DE&I be your point of difference with Jo Major?
Does DE&I mean different things to different people and can your approach to DE&I be used commercially? Joining me this week is Jo Major, Founder of Diversity in Recruitment. Jo Talks to me about what recruiters really think ...
Why you should invest in L&D with Ben Stocken
Like many outsourced functions for business, Learning and Development can be seen as a luxury, suffering in a downturn. Last in first out mentality. Joining me this week is Ben Socken, Founder and MD at West Peak. Ben discuss...
Do you feel lucky with Ashley Cooper?
Do you believe in luck or do you make your own luck as a recruiter? and what's a job title? are you a recruiter, a talent acquisition specialist or something else? Joining me this week is Ashely Cooper, an in-house …
High performing teams with Steve Sallis
Every business wants their teams to perform as best as possible, with everyone pushing in the same direction and team leaders who are respected and followed. Joining James this week is Steve Sallis, author and executive minds...
Recruiters as marketers with Chad Sowash
Where does the recruiter stop and the marketer start? We are seeing more and more pressure on recruiters to be more like marketers, from personal branding to collateral creation. Joining me this week is Chad Sowash, podcaster...