Podcast Episodes

Jan. 20, 2025

How to unbias the interview process with Michael Blakley

Interview bias takes many forms, from affinity bias to accent bias and with most biases we can be totally unaware that we are making them and the results will affect the candidate, the interviewer and the employer. Talking to...

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Jan. 8, 2025

Recruitment marketing versus employer branding with Sam Berthoud

For most businesses on a budget, deciding on the best place to spend that budget for talent attraction can mean difficult choices. So which is more effective for talent attraction, recruitment marketing or employer branding? ...

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Dec. 16, 2024

A storytelling mindset with Neil Mullarkey

The traditional view of a leader is serious, stoic and humourless, but are humour, laughter and storytelling the new leadership traits?Joining me this week is Neil Mullarkey, Comedian, author and business coach Neil discusses...

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Dec. 2, 2024

Building a Talent Acquisition Community and Movember with Edan Haddock

We talked many times on the podcast about how communities have become more and more important for brand building, but what if that's not the aim and it is simply to create a community of like-minded professionals? Joining me ...

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Nov. 11, 2024

How recruiter enablement and recruitment marketing can work together …

Recruiter enablement is a fairly new concept and definitions are ranging, but broadly it's to deliver resources and assets at the point of need for a recruiter. So how does recruitment marketing fit into this process? Talking...

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Nov. 4, 2024

Understanding your strengths with Zoe Clayton-White

Doing any kind of assessment or test can be daunting, but identifying your professional strengths and weaknesses can be even worse. Taking James through his strengths and weaknesses is Zoe Clayton-White development coach and ...

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Oct. 17, 2024

Live from Job Boards Connect London 2024

In this special episode, James speaks with presenters and attendees from this year's Job Boards Connect London. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠⁠⁠https://www.rchilli.com/⁠⁠⁠⁠⁠ #MarketingRules #TheVoiceOf...

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Oct. 7, 2024

What does an Ops Director do with Si Bor

As marketers in an SME or larger business, we will probably have dealings with the head of operations, but what exactly do they do? Joining me this week is Si Bor, Founder at Embedded Ops.Si talks me through his years …

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Sept. 9, 2024

AI and the Future of WordPress with Peter Guirguis

AI has touch points with lots of our marketing activity but how could it support the way we build, design and interact with websites? Talking to me this week is Peter Guirguis, CEO at SwiftPress Support. Peter discusses how h...

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Aug. 19, 2024

Talent Acquisition and AI with Bill Boorman

What will the effect of AI be on talent acquisition and talent acquisition teams and is it the next shift in recruitment? Joining me this week is the ubiquitous Bill Boorman, founder of the Tru conferences and advisor to many...

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Aug. 12, 2024

Live from RecFest UK 2024 - Part 2

This is Part 2 of my episodes recorded live from Recfest UK 2024. I had the chance to speak with some great guests from the world of talent acquisition and Talent Tech. I hope you enjoy...again The Marketing Rules Podcast …

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Aug. 5, 2024

Live from RecFest UK 2024 - Part 1

This is Part 1 of 2 episodes recorded live from Recfest UK 2024. I had the chance to speak with some great guests from the world of talent acquisition and Talent Tech. I hope you enjoy. The Marketing Rules Podcast …

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July 10, 2024

Live from IHR Employer Branding Conference 2024

This is a special episode, recorded live from The IHR Employer Branding Conference 2024, recorded on 3rd July 2024 in London. The Marketing Rules Podcast is sponsored by RChill ⁠⁠⁠https://www.rchilli.com/⁠⁠⁠ #MarketingRules #...

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June 24, 2024

The State of the Talent Acquisition market with Sean Allen

Like recruitment, Talent Acquisition has had a difficult 2024 with many redundancies and teams being reduced in size. Joining James this week is Sean Allen, co-founder of The Talent Community. Sean discusses the state of the ...

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June 10, 2024

Skills based assessments with Stephane Rivard

Assessments vs skills-based assessments vs interviews What is the difference and is one any better than the other? Discussing this with me is Stephane Rivard, CEO at HiringBranch Stephane takes me through the differences betw...

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