Business-to-business and business-to-consumer (B2B & B2C) marketing are two very different disciplines with two very different objectives, but sometimes these differences can get diluted and confused, so how do we keep on track?
Joining James Whitelock this week is Sean Campbell from Cascade Insights. Sean talks to us about how to build a B2B marketing pipeline that won't break the bank and grow consistent revenue. Sean will also share some real-life examples.
#MarketingRules
#TheVoiceOfRecruitmentMarketing
#RecruitmentMarketing
#podcastepisode
#b2bmarketing
#b2cmarketing
Support for this podcast comes from CandidateHub and Shazamme
https://candidatehub.io/
https://www.shazamme.com/
To connect with Sean:
https://www.linkedin.com/in/seancampbell/
Learn more about James and ThinkinCircles:
https://thinkincircles.com/
https://www.themarketingrules.com/
