The Marketing Rules Podcast

The Marketing Rules Podcast from ThinkinCircles, with your host James Whitelock "The voice of Recruitment Marketing".

James takes a deep dive into all things Recruitment Marketing, from strategy, technology and delivery. Talking to leaders and influencers from the Recruitment Marketing space globally. To keep up-to-date with the new "rules" for Recruitment marketing, tune in every week.

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Recent Episodes

May 11, 2025

Don't mention AI with Matt Alder

In this episode, we welcome back Matt Alder, a frequent guest and expert in the field of talent acquisition, workplace future and fellow podcaster, for his fifth appearance on the Marketing Rules podcast. Matt and James dive ...

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April 28, 2025

Has Talent Acquisition become weaker as a function with Katrina Colli…

Talent Acquisition teams have faced many challenges over the last few years, from the lack of strategic support, funding and understanding from leadership. Joining me this week is Katrina Collier, author and trainer, who is d...

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April 14, 2025

A tech founder's journey into using AI with Mark Chaffey

A lot of tech businesses in talent acquisition and recruitment are now prefaced with the term AI. So as a founder of one of these businesses, when should start this AI journey? Joining me this week is Mark Chaffey, CEO at Hac...

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March 24, 2025

The real reason you need a referral program with Sam Davies

Employee Referral programs don't work, so why should we bother them? Joining me this week to discuss this is Sam Davies, CEO at Realinks Sam talks to James about setting up Realinks as a non-techie, why technology can overcom...

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March 4, 2025

How to foster innovation with Chantal-Lawren Welch

Fostering the current and next generation of innovators is a goal for most industries. Its even more critical in the advanced engineering industry where the pressure to innovate is ever-present. Joining me this week is Chanta...

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Feb. 17, 2025

Recruiters get marketing confused with fluff with Alexandra Chirica

Recruitment has had a chequered history with marketing and only in the last few years has it become strategically adopted and started to be seen as a necessity. Joining me this week is Alexandra Chirica, founder of Recfindr. ...

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About the Host

James Whitelock Profile Photo

James Whitelock

Managing Director

By day James runs ThinkinCircles, a digital marketing agency for the recruitment sector but by night he is the host of The Marketing Rules Podcast.

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Reviews

Great podcast!

"Very informative and interesting podcast! Highly recommend checking it out!"

Emma Benner | Sept. 1, 2020

Informative podcast for marketing and recruitment

"Insightful and informative podcast relating to marketing and recruitment with a little humour relayed within a casual friendly atmosphere. Highly informative for listeners within the industry and for…"

Angry in the twin cities | Sept. 8, 2020

Insightful and Informative

"James brings insight and humor to each episode. Interviews often evolve into conversations so the listener feels like they’re a fly on the wall. Though the focus is on marketing and recruitment, the …"

Chip -- K | Sept. 19, 2020